Metaphors We Live By

In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how ...

Metaphors We Live By

Metaphors We Live By

The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by"—metaphors that can shape our perceptions and actions without our ever noticing them. In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.

More Books:

Metaphors We Live By
Language: un
Pages: 256
Authors: George Lakoff, Mark Johnson
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2008-12-19 - Publisher: University of Chicago Press

The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other
Metaphors We Live By
Language: un
Pages: 256
Authors: George Lakoff, Mark Johnson
Categories: Language Arts & Disciplines
Type: BOOK - Published: 1980-11-01 - Publisher: University of Chicago Press

The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other
Metaphors We Live by
Language: un
Pages: 255
Authors: George Lakoff
Categories: Language Arts & Disciplines
Type: BOOK - Published: 1985 - Publisher:

Books about Metaphors We Live by
Metaphors We Live By
Language: un
Pages: 255
Authors: George and Mark Johnson Lakoff
Categories: Language Arts & Disciplines
Type: BOOK - Published: 1985 - Publisher:

Books about Metaphors We Live By
Cultural Metaphors
Language: en
Pages: 262
Authors: Martin J. Gannon
Categories: Business & Economics
Type: BOOK - Published: 2001 - Publisher: SAGE

This outstanding volume examines the importance and usefulness of metaphors as a way of understanding national cultures. The research translations include not only limited empirical studies in which specific hypothesis are tested, but also larger, more expansive works published as books and groundbreaking articles. The often-overlooked views of political scientists

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